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Hello, I’m Sridivya Kuncham!

Thank you for visiting my page. I’m a passionate UX designer with a background in Information Technology and a Master’s degree in Human-Computer Interaction from Indiana University.

 

My journey into UX design began when I realized how powerful design is in shaping meaningful user experiences. What started as curiosity soon turned into a mission to create impactful, user-centered products.

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My Design Journey

Although I initially embarked on my career as a software engineer, I quickly realized my true passion lay in design. After completing a UI/UX course in Bangalore, I began freelancing and building my portfolio. Over the past three years, I’ve worked across various industries, creating design solutions that focus on both user needs and business goals.​

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I approach design with a simple but effective philosophy:

Understand the Problem, Empathize with Users, and Create delightful Solutions.

​I firmly believe in the power of research-driven design to solve real-world challenges while balancing user needs and business objectives. Whether it’s enhancing accessibility, usability, or visual appeal, my goal is always to create a seamless and delightful user experience.

Work Experience

Retail & Pet Services
UX Designer Intern - Petsense by Tractor Supply Company
11 Weeks | Nashville, TN
At Petsense, I enhanced groomer efficiency and the online booking experience through research, interviews, and data analysis. I identified key issues like appointment overlaps, system inefficiencies, and fragmented platforms and proposed a Smart Scheduling System to optimize bookings and a Unified Groomer Platform to streamline customer and appointment management. Additionally, I improved payment processing for multi-pet owners, making transactions smoother.
About Petsense: 
A pet specialty retailer providing grooming services and pet supplies across small and mid-sized U.S. communities.​
IMPACT    |
My solutions could reduce 10% appointment rejections, generating $1M in six months, and increase groomer efficiency by streamlining workflows
Furniture E-commerce, Startup
UX Designer - CasaOne
18 Months | Bangalore, India
At CasaOne, I worked on the transition from rental to E-commerce, later owning the front-end redesign for product, home, and listing pages, optimizing pricing structures, and collaborating with engineering, marketing, and product teams. I improved category navigation, checkout flows, and listing engagement, reducing bounce rates by 10%. I launched fast-paced, high-impact projects like Buy Now Pay Later (Affirm, Klarna), tiered discounts, product highlights, and a premium product experience. I led Friday Party sessions to analyze user behavior, drive data-backed improvements, and streamline cross-team collaboration, enhancing both UX and business goals.
About CasaOne: 
CasaOne is a furniture e-commerce startup, offering flexible solutions for individuals and businesses to rent or purchase high-quality furniture.
IMPACT    |
Improved bounce rate by 10%, increased category switching on listing pages, and led high-impact, fast-paced projects that aligned with both user needs and business goals
Gaming & Advertising Technology
Product Design Contract - GreedyGame
3 Months | Bangalore, India
At GreedyGame, I worked as a Product Designer designing features for the popular game Panda Draw, including private rooms, leaderboards, and interactive apps like a tarot card game. I also contributed to SDKx, a B2B product, designing ad formats, optimizing ad placements, and enhancing micro-interactions for improved user engagement. Additionally, I designed web pages like the About Us section and collaborated closely with developers to ensure smooth ad integration and improved user experience across applications.
About GreedyGame: 
GreedyGame is a mobile gaming and ad-tech company that helps developers monetize games through innovative in-game ads, driving user engagement and revenue growth.
IMPACT    |
Optimized ad engagement, resulting in increased revenue for developers, and improved user experience through targeted ad designs and micro-interactions
Sustainability, Environmental Solutions, Startup
UX Designer - At Quest Sustainable Solutions Pvt ltd
7 Months | Bangalore, India
Designed a mobile app for corporates to track carbon footprint, incorporating features like leaderboards and badges for employee engagement. Worked closely with a 10-member startup team to align designs with both developer and manager requirements. Redesigned AtQuest logo, created social media content, and designed a website and children's e-books in five languages.
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About At Quest: 
At Quest Sustainable Solutions helps organizations, Individuals, Schools track and reduce their carbon footprint and adopt sustainable practices.
IMPACT    |
Improved user engagement and brand visibility, contributing to increased adoption of sustainability initiatives

Beyond Design: Personal Traits and Aspirations

I’m not just a UX designer—I’m an explorer. I love learning new things and trying different experiences. Whether it’s painting, dancing, or traveling, I believe in living fully and finding inspiration from every part of life.

 

When I'm not designing, you’ll likely find me cooking, spending time with loved ones, or exploring the great outdoors.​​​​

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As a creative problem solver with a user-first approach, I excel at delivering impactful solutions that balance user needs with business goals.
 

If you’re seeking a passionate designer to help bring your vision to life,

let’s connect!

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